EF Language Website

EF Languages Abroad offers language learning programs for 12 languages in 54 destinations.
The scope of the project was having a consistent visual design across the product sites and improving the UX for the programs section. 

We identified the low-hanging fruit as lack of content and poor usability. When users arrived on the programs page they would be confronted with a listing, which gave little to no valuable information. 
We added new content, improved usability by adding program cards, type and language filters. With links to course-specific pages for a more detailed description of each program offered.

A consistent visual design was applied across the product offering sites for the first time. And it was successfully rolled out globally to all markets and their local languages. 

EF Product pages
Re-design, re-vamping 

Studio
EF Zürich Design 

Core team
Project manager, designer, developers

Role
Visual design, UI, UX